That That. Reappropiating the Citroën Bilboard with three works

Art collection

Lazara Albear Rosell

2018

Type
Installation
Materials

PVC banners, digital photographic print, acrylic paint

Dimensions
Variable dimensions
Acquisition
Commission , 05/02/2018
Inventory number
K2018-006

That That. Reappropriating the Citroën Billboard with three works is an evolving performance by artist Lázara Rosell Albear, centred around the large billboard on the roof of the old Citroën garage. In a two-part purification ritual, she first painted the three panels of the billboard black to indicate that the building is "on hold" and in transition. In a second phase, she covered one panel (and not all three as originally planned) with a new artwork: an enlarged non-figurative photograph. The third phase took the form of a performance with the art ensemble of brussels entitled La Croisière Des Pieces Détachées Non Localisée.

Through this ritual, the artist appropriates the old billboard to call attention to the political controversies surrounding the creation of the new museum. She also questions the relationship between the building and the public space.

Art collection
  • A large, black, three-sided rectangular billboard is mounted on the rooftop of Kanal, overlooking Brussels. One side has a non-figurative photograph.
    © Photo: Veerle Vercauteren
  • A large, fully black, three-sided rectangular billboard is mounted on the rooftop of Kanal, overlooking Brussels.
    © Photo: Jennifer Beauloye